Privacy Policy

Last updated: May 16th, 2025

Welcome to The English Life Academy by English Life with Benjamin, operated by MCK Education & Media FZE ("Company," "We," "Our," or "Us"). This Privacy Policy describes how We collect, use, and protect your personal information when you visit www.englishlifewithbenjamin.com ("Website") and use our services. We use Your Personal data to provide and improve the Service. By using our Website and services, you agree to the terms outlined in this Privacy Policy as well as our Terms and Conditions. If you do not agree, please refrain from using our Website and services.

Section 1. Definitions

For the purposes of this Privacy Policy:

- Account means a unique account created for You to access our Service or parts of our Service.

- Company (referred to as either "the Company", "We", "Us" or "Our" in this Agreement) refers to MCK Education & Media FZE as well as The English Life Academy and English Life with Benjamin, who are operated by MCK Education & Media FZE.

- Country refers to: United Arab Emirates

- Personal Data is any information that relates to an identified or identifiable individual.

- Service refers to the Website.

- Service Provider means any natural or legal person who processes the data on behalf of the Company. It refers to third-party companies or individuals employed by the Company to facilitate the Service, to provide the Service on behalf of the Company, to perform services related to the Service or to assist the Company in analysing how the Service is used.

- Usage Data refers to data collected automatically, either generated by the use of the Service or from the Service infrastructure itself (for example, the duration of a page visit).

- Website refers to The English Life Academy, and English Life with Benjamin, accessible from https://www.englishlifewithbenjamin.com as well as https://the-english-life-academy.circle.so/home.

- You means the individual accessing or using the Service, or the company, or other legal entity on behalf of which such individual is accessing or using the Service, as applicable.

Section2. Collecting and Using Your Personal Data

Types of Data Collected

Personal Data

While using Our Service, We may ask You to provide Us with certain personally identifiable information that can be used to contact or identify You. Personally identifiable information may include, but is not limited to:

- Email address

- First name and last name

- Phone number

- Payment Details (processed securely via Stripe)

- Home Country

- Usage Data

How We collect Personal Data

- Website Forms: When you sign up for our services, request information, or subscribe to our newsletter.

- Flodesk: When you subscribe to our email communications.

- Stripe: When you process payments through our platform.

Usage Data

Usage Data is collected automatically when using the Service.

Usage Data may include information such as Your device's Internet Protocol address (e.g. IP address), browser type, browser version, the pages of our Service that You visit, the time and date of Your visit, the time spent on those pages, unique device identifiers and other diagnostic data.

We may also collect information that Your browser sends whenever You visit our Service or when You access the Service by or through a mobile device.

Class Recordings

As part of our commitment to providing a high-quality educational experience, all live classes conducted through The English Life Academy are recorded. These recordings may include video, audio, and any materials or chat messages shared during the session.

Recordings are made available exclusively to other members of The English Life Academy for educational and revision purposes. By participating in any class, you acknowledge and agree to being recorded and having these recordings accessible to fellow Academy members.

We take care to ensure that access to these recordings is limited to current members only, and they are not shared publicly. If you have any concerns about your appearance or participation in recorded classes, please contact us directly at hello@englishlifewithbenjamin.com.

Use of Your Personal Data

The Company may use Personal Data for the following purposes:

- To provide and maintain our Service, including monitoring the usage of our Service.

- To manage Your Account: to manage Your registration as a user of the Service. The Personal Data You provide can give You access to different functionalities of the Service that are available to You as a registered user.

- For the performance of a contract: the development, compliance and undertaking of the purchase contract for the products, items or services You have purchased or of any other contract with Us through the Service.

- To contact You: To contact You by email, telephone calls, or other equivalent forms of electronic communication, such as a mobile application's push notifications regarding updates or informative communications related to the functionalities, products or contracted services, including the security updates, when necessary or reasonable for their implementation.

- To provide You with news, special offers and general information about other goods, services and events which we offer that are similar to those that you have already purchased or enquired about unless You have opted not to receive such information.

- To manage Your requests: To attend and manage Your requests to Us.

- For business transfers: We may use Your information to evaluate or conduct a merger, divestiture, restructuring, reorganisation, dissolution, or other sale or transfer of some or all of Our assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which Personal Data held by Us about our Service users is among the assets transferred.

- For other purposes: We may use Your information for other purposes, such as data analysis, identifying usage trends, determining the effectiveness of our promotional campaigns and evaluating and improving our Service, products, services, marketing and your experience.

- Processing Payments: To complete transactions securely through Stripe.

- Email Communications: To send newsletters, updates, and promotional content via Flodesk or Circle.

- Service Improvement: To enhance user experience and improve our educational offerings.

- Personalisation: To tailor services to individual user preferences.

We may share Your personal information in the following situations:

- With Service Providers: We may share Your personal information with Service Providers to monitor and analyse the use of our Service, and to contact You.

- For business transfers: We may share or transfer Your personal information in connection with, or during negotiations of, any merger, sale of Company assets, financing, or acquisition of all or a portion of Our business to another company.

- With business partners: We may share Your information with Our business partners to offer You certain products, services or promotions.

- With other users: When You share personal information or otherwise interact in the public areas with other users, such information may be viewed by all users and may be publicly distributed outside.

- With Your consent: We may disclose Your personal information for any other purpose with Your consent.

Third-Party Services

We share your data with trusted third-party service providers for essential operations. These include, but are not limited to:

- Stripe: For secure payment processing.

- Circle.so: For membership management.

- Flodesk: For email marketing and communication.

Each of these third-party providers has its own privacy policy governing how they manage and protect your data. We encourage users to review these policies for further details.

Section 3: Cookies and Tracking

We do not intentionally use cookies or tracking technologies on our Website. However, some third-party tools or embedded services (such as analytics or payment platforms) may use cookies beyond our direct control. We recommend reviewing their privacy policies for more information.

Section 4: Retention of Your Personal Data

The Company will retain Your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use Your Personal Data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.

The Company will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of Our Service, or We are obligated to retain this data for longer time periods.

Section 5: Transfer of Your Personal Data

Your information, including Personal Data, is processed in any places where the parties involved in the processing are located. It means that this information may be transferred to, and maintained on, computers located outside of Your state, province, country or other governmental jurisdiction where the data protection laws may differ from those of Your jurisdiction.

Your consent to this Privacy Policy followed by Your submission of such information, represents Your agreement to that transfer.

The Company will take all steps reasonably necessary to ensure that Your data is treated securely and in accordance with this Privacy Policy, and no transfer of Your Personal Data will take place to an organisation or a country unless there are adequate controls in place, including the security of Your data and other personal information.

Section 6: Delete Your Personal Data

You have the right to delete or request that We assist in deleting the Personal Data that We have collected about You.

Our Service may give You the ability to delete certain information about You from within the Service.

You may update, amend, or delete Your information at any time by signing in to Your Account on Circle.so, if you have one, visit the account settings section that allows you to manage Your personal information. You may also contact Us to request access to, correct, or delete any personal information that You have provided to Us.

Please note, however, that We may need to retain certain information when we have a legal obligation or lawful basis to do so.

Section 7: Disclosure of Your Personal Data

Business Transactions

If the Company is involved in a merger, acquisition or asset sale, Your Personal Data may be transferred. We will provide notice before Your Personal Data is transferred and becomes subject to a different Privacy Policy.

Section 8: Law enforcement

Under certain circumstances, the Company may be required to disclose Your Personal Data if required to do so by law or in response to valid requests by public authorities (e.g. a court or a government agency).

Section 9: Other legal requirements

The Company may disclose Your Personal Data in the good faith belief that such action is necessary to:

- Comply with a legal obligation

- Protect and defend the rights or property of the Company

- Prevent or investigate possible wrongdoing in connection with the Service

- Protect the personal safety of Users of the Service or the public

- Protect against legal liability

Section 10: Security of Your Personal Data

The security of Your Personal Data is important to Us, but remember that no method of transmission over the Internet, or method of electronic storage, is 100% secure. While We strive to use commercially acceptable means to protect Your Personal Data, We cannot guarantee its absolute security.

Section 11: Detailed Information on the Processing of Your Personal Data

The Service Providers We use may have access to Your Personal Data. These third-party vendors collect, store, use, process and transfer information about Your activity on Our Service in accordance with their Privacy Policies.

Section 12: Email Marketing

We may use Your Personal Data to contact You with newsletters, marketing or promotional materials and other information that may be of interest to You. You may opt-out of receiving any, or all, of these communications from Us by following the unsubscribe link or instructions provided in any email We send or by contacting Us.

We may use Email Marketing Service Providers to manage and send emails to You;

flodesk

Their Privacy Policy can be viewed at https://flodesk.com/privacy-policy

Circle.so

Their Privacy Policy can be viewed at https://circle.so/privacy

Section 13: Children's Privacy

Our Service does not address anyone under the age of 18. We do not knowingly collect personally identifiable information from anyone under the age of 18. If You are a parent or guardian and You are aware that Your child has provided Us with Personal Data, please contact Us. If We become aware that We have collected Personal Data from anyone under the age of 18 without verification of parental consent, We take steps to remove that information from Our servers.

If We need to rely on consent as a legal basis for processing Your information and Your country requires consent from a parent, We may require Your parent's consent before We collect and use that information.

Section 14: Links to Other Websites

Our Service may contain links to other websites that are not operated by Us. If You click on a third party link, You will be directed to that third party's site. We strongly advise You to review the Privacy Policy of every site You visit.

We have no control over and assume no responsibility for the content, privacy policies or practices of any third party sites or services.

Section 15: Changes to this Privacy Policy

- The Company reserves the right to update, modify, or amend this Privacy Policy at any time without prior notice.

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

If you have any questions about this Privacy Policy, You can contact us:

By email: hello@englishlifewithbenjamin.com